Trojan Horse Shipping

After the activation for the Trojan Horse was finished in Chicago, it followed the museum exhibit to the National Geographic Museum in Washington D.C.

To capitalize on the movement, a campaign for the shipping was developed. Below is the photoshop for what the horse was to look like on the back of the truck and some process photos.

soCIAL MEDIA BUZZ

The museum created a whole campaign for the shipping of the horse, and used my render for the first post.

The final look

The horse took off from our shop and made a few stops along its journey to Washington D.C.